Entain (2023-2024)

Integreated Marketing

Ladbrokes & bwin

At Entain, I managed the delivery of integrated marketing assets for bwin and Ladbrokes across out-of-home, digital, social and press, spanning both static and motion. I was involved in the ideation process and post-production stages of TVCs, and attended an international stills shoot to support asset capture and delivery. Working across global markets, I coordinated localisation and versioning at scale, aligning creative, production and post teams to ensure campaigns landed consistently, on-brand and on time across regions and platforms.